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Even the "solo" shoppers can fall into different categories, like those purely seeking please, those exploring their limitations, and those healing from traumatic experiences. That said, there are many different potential customer profiles that your branding can seek to target. Due to the popularity of the Fifty Shades trilogy, sex toys mentioned in the books saw a sales increase of 400 percent.

We’ve evaluated battery life by cycling the devices on and off for 20 minutes until they died, assessed overheating by letting them run for extended periods, and tested the function of waterproof vibrators. This toy offers strong vibrations, has a rechargeable battery, and comes with a 15-year warranty, all at a fraction of the price of similar models. Self-love is a perfectly normal and healthy sexual behavior that has many benefits to your overall wellness. Whether you’re intrigued by bondage, spanking, or being dominant/submissive - BDSM is a chance to deepen sensations and get playful in the bedroom.

And boy oh boy are there a lot of different types of external vibes. "Whether you’re thrusting into someone else, into your own hand, or just wearing it around, you don’t want the dildo to be wiggling around," she explains. A prostate massager is a vibrating toy that goes up the anus to stimulate the prostate. "This can be thought of as the male equivalent to G-spot stimulators," Fleming says.

Premium Silicone Stretch RingsMade from silky-smooth 100% premium silicone, this set of three rings is perfect for versatile use. Rosales 10-Function Suction StimulatorExperience Gentle Waves of PleasureThis 10-function, soft-touch suction stimulator employs advanced air pul... Equipped with depth sensors that intensify vibrations when deeper inserted.

In the U.S., the most common item bought is a dildo; whereas in the other top-ranking countries, like the U.K., Germany, and Australia, vibrators are most common. Differentiating itself from other countries, the U.S. has penis sleeves and strap-ons as some of its most popular items. The market is highly competitive with the presence of global and local manufacturers distributors. The competitive landscape in the industry is complex, encompassing various strategies related to product differentiation, branding, distribution, and compliance.

Some vibrators are designed more for external clitoral stimulation (like the famous Hitachi Magic Wand), while others are specifically curved to target the G-spot—more on those in the next section. Because the adult industry is more vulnerable to fraud and chargebacks, it’s considered high-risk by banks and payment processing companies. This can make obtaining merchant services a frustrating process, from dealing with unnecessary fees to being denied service altogether. To process credit cards and online transactions so you can be properly compensated for providing your sex toy products, you’ll need to find a payment processor that supports selling adult products and services.

With our women’s adult toys and other non-gendered accessories, you can find pleasure with every touch. Discover games, destress sets, vibrators, and clothing that can work together to comprehensively elevate your time in and out of the bedroom. Established in 1993, we have been the leaders in the USA sex toy and lingerie market for over two decades and have a burgeoning presence in the USA. Our assortment of premium adult toys is among the best and the biggest in the USA.